We live in an age where the image industry leaves no stone unturned in its bid to find a new edge on which a product or organisation can build its reputation.
Am I right to wonder, though, if the people behind Rooster Run GC are getting ever so slightly desperate when they hail their track as 'The Best Draining Course in Northern California'?
In fairness, I'm a complete stranger to that part of the world, so maybe it's a bigger deal over there than I realise but where I come from, when grown men grow misty-eyed over St Andrews and Sunningdale, they're not thinking of pipework.
Credit where it's due, however. I've recently lambasted golf course websites that highlight every facility except the damn course itself, so hats off to Rooster Run for showing how course coverage should be done.
Great job, web designer. They should sack the brand manager and double your pay...
Thursday, 1 May 2008
Subscribe to:
Post Comments (Atom)
0 comments:
Post a Comment